We were commissioned by Nelson Mandela Bay Municipality to create content for the city in anticipation of them hosting the IRONMAN 70.3 World Championships.
The social media campaign will be implemented on new social channels called @MoloMandelaBay
The brief: Show off the beauty of the city as a tourist/sporting destination.
The concept: Following the brief, we conceptualised this video of 2018 IRONMAN South Africa winner and local boy, Kyle Buckingham and the impact the city has had on his career.